If I already use AI protection, why do I need Ethoca/Verifi still?

1️⃣ AI Prevents Risk | Ethoca/Verifi Recovers Losses

• AI’s role: Proactively blocks known fraud patterns (e.g., bot attacks, stolen cards).

• The gap: Even top AI misses 15–30% of sophisticated fraud (false negatives) and may block good customers (false positives).

• Ethoca/Verifi’s value: They intervene before or after a chargeback is filed:

→ AI stops bullets; Ethoca/Verifi heals wounds.

2️⃣ AI = Firewall | Ethoca/Verifi = Insurance

• Firewall (AI): Reduces attack surfaces.

• Insurance (Ethoca/Verifi): Minimizes losses when threats slip through. Example: A stolen card used for a $1,000 purchase.

3️⃣ The Data Doesn’t Lie:

• Clients using AI alone reduce chargebacks by 40–60%.

• Adding Ethoca/Verifi slashes losses by 70%+ (vs. either tool solo). Real impact: A fashion retailer cut net loss from $500k to $150k/year with this combo.

The Bottom Line:

AI is essential—but incomplete. Ethoca/Verifi closes the loop by:

• ✅ Resolving disputes before they become chargebacks.

• ✅ Recovering revenue from illegitimate claims.

• ✅ Protecting your reputation with issuers.

Don’t choose between prevention and cure. Use both. Agree? Share your dual-defense wins below! 👇